Notice Report: Nike close to securing NBA uniform, apparel deal

Discussion in 'Portland Trail Blazers' started by BigGameDamian, Apr 16, 2015.

  1. BigGameDamian

    BigGameDamian Well-Known Member

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    http://www.si.com/nba/2015/04/16/nike-nba-jersey-uniform-apparel-deal-rights-adidas

    Nike is nearing a long-term apparel rights deal with the NBA, according toSports Business Daily.

    The report says Nike and the NBA have completed the 'framework' of an agreement that will be presented to ownership and the league's Board of Governors today and tomorrow. Multiple sources told Sports Business Daily that Nike and the league are still 'some distance' from finalizing a signed deal, with plenty of details still to iron out.

    The new deal would take effect for the 2017-2018 season, when Adidas' rights expire. In March, Adidas announced it would end its partnership with the league to invest in individual player sponsorships and in basketball on the collegiate and high school levels. Adidas' current 11-year deal is valued at over $400 million. A potential Nike deal is expected to be worth more than that.

    According to the report, Nike's central competitor is Under Armour, but the league greatly values the overseas reach and distribution and marketing capabilities of the former, with globally-popular players like LeBron James and Kobe Bryant on its roster of sponsored athletes.

    Speculation is that the new uniforms will likely include third-party ads, which NBA commissioner Adam Silver has called "inevitable." Sources told Sports Business Daily that Nike's deal will allow the company to place manufacturer logos, i.e. the swoosh and Jordan Brand's Jumpman, on uniforms for the first time, although those details have not been finalized. At present, Adidas' logo appears on team warmups and fan gear, but not game uniforms.

    The NBA has said it hopes to announce its new apparel provider this spring.
     
  2. BlazerWookee

    BlazerWookee UNTILT THE DAMN PINWHEEL!

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  3. EL PRESIDENTE

    EL PRESIDENTE Username Retired in Honor of Lanny.

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    Nike jerseys blow dick.
     
  4. Roger Templeton

    Roger Templeton Member

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    Nike? Fantastic!

    Third party ads were coming, like it or not. Didn't matter which apparel company was going to get the contract. The NBA has been dead set on it for two years now.
     
  5. Duvalier

    Duvalier Active Member

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    That sucks. The garbage they put out for the NFL is hideous.
     
  6. PDXFonz

    PDXFonz I’m listening

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  7. BigGameDamian

    BigGameDamian Well-Known Member

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    It will say [​IMG] right below the Blazers logo.
     
  8. Roger Templeton

    Roger Templeton Member

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    I hate it too, but there is nothing fans can do about it. You can say fans can stop buying jerseys, but we know that won't happen.
     
  9. tlongII

    tlongII Legendary Poster

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    Nike makes the best jerseys by far.
     
  10. BigGameDamian

    BigGameDamian Well-Known Member

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  11. HailBlazers

    HailBlazers RipCity

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    Fuck that. Will never ever buy any NBA apparel with Ad's on it. This ain't soccer.
     
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  12. WillG

    WillG Well-Known Member

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    Of course this isn't related to them trying to push the shirt jerseys for the past couple of seasons.
    cough. . Ad Space . . cough
     
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  13. BigGameDamian

    BigGameDamian Well-Known Member

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    I wouldn't be surprised if one day we see knickers instead of shorts in the NBA.
     
  14. KingSpeed

    KingSpeed Veteran

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    Brilliant
     
  15. BigGameDamian

    BigGameDamian Well-Known Member

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  16. BlazerBeav

    BlazerBeav Well-Known Member

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    Adidas has put out a crappy product for team gear - the selections available for the Blazers are few and boring.
     
  17. BlazerCaravan

    BlazerCaravan Hug a Bigot... to Death

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    The deal is done.
     
  18. BigGameDamian

    BigGameDamian Well-Known Member

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  19. BlazerWookee

    BlazerWookee UNTILT THE DAMN PINWHEEL!

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    Fuck. The floodgates are about to open!
     
  20. BonesJones

    BonesJones https://www.youtube.com/c/blazersuprise

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    Ads on sleeves. I can't think of a more repulsive idea. They will lose so much in jersey sales, that I don't it's worth it. I think it's a bad look if they try to make a cheap buck at the expense of the fans. I would think they could come up with more creative ideas then "oh lets just slap logos on them". Bleh
     

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