Current estimates have the show doing 1.65 million buys on pay-per-view, putting it slightly ahead of UFC 196, the first McGregor vs. Diaz fight, which was estimated at 1.6 million. Both would be ahead of the prior record set at UFC 100 for the second Brock Lesnar vs. Frank Mir fight. http://www.mmafighting.com/2016/9/7...-looks-to-have-broken-ufc-pay-per-view-record
About a decade ago the UFC's way of paying out PPV shares was made public when Randy Couture distributed his bout agreement. 100,000 – 175,000 buys – $1 per buy 175,000 – 300,000 buys – $1.50 per buy 300,000 – 330,000 buys – $2 per buy 330,000 – plus buys – $3 per buy 1.6-million or so buys for the PPV equates to $4.8-million. Impossible to know if McGregor/Diaz both had the same deal.
What did the UFC make? 1.6-million x $60 = $96-million PPV providers take half = $48-million Plus whatever the overseas distributors/channels pay for the content. Obviously they have overhead and pay for marketing but those are probably largely offset by the metric fuckton of advertising.
Conor bless. The King is the king. Nate is a certified star as well. Conor is running things, win or lose. They will not strip him of his FW title. If he can win the WW title from Alvarez, the $$$ they can make increases by being able to also bill him as the first two division champ.
I believe Meltzer has reported that Conor gets about $5 for every PPV, pushing him at roughly $8.3 million in PPV points alone for this event if true.