<div class="quote_poster">Quote:</div><div class="quote_post">Seeking to expand its worldwide image, the ambitious Li-Ning shoe company of China has decided it needs to fill some big shoes -- so it's adding Shaquille O'Neal and his 21EEEs to its sports line. At a press conference in Beijing on Monday, Li-Ning and the Heat superstar announced a five-year deal for a Shaq Dunkman line of basketball products, including shoes, that will feature his image in a Heat jersey and his signature. The goods will be sold in China, Hong Kong, Taiwan and Macau. Li-Ning, little known in the United States, is attempting to move aggressively into the worldwide shoe market. Earlier this year, it entered the American market for the first time by signing Shaq's former Heat teammate, Damon Jones, to a deal. Jones agreed to wear the company's shoes when he plays for the Cleveland Cavaliers .</div> Source
