What's that mean variable pricing? I myself will try to get laker and celtics tickets and maybe cavs.
Variable pricing means you pay more for prime games. Usually prime games will mean either the opponent is a good one (most often), but it might also be a weekend game, home opener, etc.
As long as they start selling courtside tickets to..wait, who is the worst team in the league? games next year for like 15 bucks, I don't care what they do otherwise.
I don't think this makes it really that much harder on the scalpers. Most of them buy season tickets, and then scalp them at the door. Season ticket prices were constant throughout the year (though my per-game price went up about 40%). I imagine that, if I pay 40 per game, and I can't make the Cavs game, I'll be able to get a larger price than normal since the team's already increasing prices. It seems that someone would feel better paying 100 for a ticket that says $100 on it, than paying $100 for a ticket in the same section that says 40 on it. I've never really studied the psychology of scalping, though. When I can't go to a game (about 25 per year or so), I just put them up on the Blazers' site for auction. Sometimes I cover my cost--sometimes I don't. I don't see how "variable pricing" makes it worse.
