Cavs, James profit from popularity

Discussion in 'Cleveland Cavaliers' started by jbbKing James, Jan 30, 2004.

  1. jbbKing James

    jbbKing James JBB Banned Member

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    <div class="quote_poster">Quote:</div><div class="quote_post">The folks at Nike, Coca-Cola, Upper Deck and several soon-to-be announced endorsers might have scored just as big in landing LeBron James.

    Gund, the Cavaliers owner, has seen his team surge in value by more than $35 million since landing James in the NBA Draft Lottery according to figures compiled by Forbes Magazine in its Feb. 16 issue.

    The financial publication estimated James will earn more than $2 billion in revenues over the next seven years for his team and his collective sponsors. By the time the 19-year-old James turns 25, the magazine estimates he will have earned about $200 million in salary and endorsement deals.

    ``I don't know where they got those figures, but $200 million in five years is conservative from my standpoint,'' James' agent Aaron Goodwin said. ``We're looking at the potential for contracts worth $200 million in just two years.''

    James has already signed endorsement contracts worth more than $100 million and has a three-year, $12.96 million deal in place with the Cavaliers.
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  2. CANT STOP ME

    CANT STOP ME JBB Probationary User

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    It doesnt surprise since everyone hopped on LeBron and the Cavs deals over the summer. So of course they are going to make huge money of it.
     

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