Case Study number 1..... You have a special mission: Scenario: The US Gov. realize that their mistake in Iraq and their badly damaged global image actually are the result of being isolated and out of touch with the rest of the world....so they decide soccer will do the trick and make especially the 'Red States' understand the world better. You are the Ethan Hawk or Jack Bauer kind of guy, appointed as the head of newly established Minister or Secretary of Soccer/Football Affairs. What kind of policy would you follow in the next 5 years to make soccer/football the "America's new love affair"? Note: Beckham is already in the US. Your budget is attached to the Department of Defense, so you have unlimited funds. Thanx.
