NFL Network Advises Viewers Of May 1 Comcast Divorce

BasX · Mar 31, 2009

Various readers previously have informed us that Comcast has been advising its customers that NFL Network might disappear from the Philly-based cable system as of May 1.

The NFL has responded by sending out an e-mail to viewers that makes the separation sound much more like a done deal.

The e-mail contains a message that reads in large letters and all caps: “On May 1, NFL Network will no longer be available to Comcast customers.”

A link contained in the message leads to another message, which suggests that the divorce arises from Comcast’s insistence on keeping NFLN at a digital tier requiring additional payment.

Last week, it appeared that the future availability of the Red Zone Channel to cable companies like Comcast could help break the ice toward placement of NFLN on the basic packages offered by Comcast and other cable companies. In this specific case, however, it appears that the two sides are too close to their deadline for working out a new deal to continue to do business in the short term.

Also, with the Red Zone Channel possibly not available to cable companies until 2011, it’s not the kind of carrot that will trigger an immediate response.

The disappearance of NFLN from Comcast will erase the league-owned network from roughly two million homes. Though the message from NFL Network identifies other ways to get the channel, we suggest an all-out I-want-my-MTV-style assault by customers on Comcast and the cable companies that don’t currently carry the network.

Are we saying that simply because yours truly is scheduled to appear on NFLN tomorrow night? Well, it doesn’t hurt. But we’d like to think we’d feel that way even if we didn’t have a vested interest in having current and (and possibly future, if yours truly doesn’t lay an egg tomorrow night) NFLN appearances available to as many potential PFT readers as possible.
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http://www.profootballtalk.com/2009/03/31/nfl-network-advises-viewers-of-may-1-comcast-divorce/

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NFL Network Advises Viewers Of May 1 Comcast Divorce

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