<div class="quote_poster">Quote:</div><div class="quote_post">NBA basketball wizard LeBron James is trading in his sneakers for super powers to star as "King James" in a fresh series of animated adventures created by POWERade and DC Comics. The "King James" storyline progresses in the form of online comics and mini-movies - many featuring voiceovers by James - to create a dramatic, serialized tale. "I've always been a big fan of cartoons and comics, so seeing the 'King James' character battling fictional foes in an animated series is very cool," James said in a statement. "After reviewing the artwork and recording the voice-overs, it was awesome to see the story come to life." The entire series of "King James" comics - including issues Nos. 1 and 2 of the new "23" story - can be viewed online at www.us.powerade.com.</div> Source
