I'm gonna call it what I've always called it: "The Garden" (I will say though that my son does have health insurance through MODA).
I don't think it's bad...But when someone hears or reads this. They are not going to have a clue what it is. Moda Health (which sounds worse) would have at least given the kind of business they are. People are going to say "what's moda"?
It's a rejection of the corporatocracy MM. What if they changed the name of the Madison Square Garden? I think even Jordan would not be on board with that with as many times as he's scored 40+ there. If any place has a corporate entity that would LOVE to rename their city's main arena it would be New York. Friggin' David Lee got 6+MM per year there in local endorsements. But why don't they change the name? They would have plenty of suitors.
I was just getting ready to post I thought MODA would be a good name for a heavy metal band, then I see this. Good call!
ODS/MODA is my company health insurance provider. I'm not that thrilled that they are spending $4 million of our premium money on this. WTF do they need that kind of advertising exposure to entice companies to go with their insurance plans? Is some company going to pay them more for less, just because their name is on the Rose Garden? It's a big, important dollars and 'sense' decision, not based on name recognition.
Don't know because without someone supplying a list to me I only know the names of arenas that I have actually been in. Which leads me to believe that regional corporate names are a good investment. If they can afford it.
I'm an aspiring dyslexic. In the spirit of the [pig] latin rebranding, I think I'll refer to it as O-Dam!
Any chance the Blazers can take some of this money and fix the fountain? I miss the water and fire show before games.
You must spread some Reputation around before giving it to BBert again. My wife and son have MODA. I wonder how they do this since Obamacare forces them to spend 80% of our premium on actual healthcare...