Turner gets digital rights to NCAA championships

Discussion in 'Men's College Basketball' started by BlueBaron, Sep 24, 2010.

  1. BlueBaron

    BlueBaron Don't Be A Hater

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    NDIANAPOLIS -- Turner Sports and the NCAA announced a 14-year digital rights deal Tuesday that includes management of NCAA.com, the primary web site for all 88 NCAA tournaments, and other services including March Madness on Demand.

    "We're doing this for a couple of reasons, and we would never do a stupid economic deal," said Lenny Daniels, executive vice president and chief operating officer of Turner Sports. "The long-term television world is going to change, and we think everything is, eventually, going to be interconnected."

    Financial terms were not immediately disclosed.

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